Pelorus

Market research reports – Through, Dick has authored and published nine comprehensive market research reports on interaction recording, workforce management, and performance management. These reports have been published by Frost & Sullivan and The PELORUS Group . Each report explores significant trends and market drivers, projects current and future market size, provides market shares for all major vendors, and contains highly detailed profiles of each major vendor. The executive summary itemizes the actions and strategies vendors must take to grow market share.

Custom market research – Sometimes clients need information that is not contained in any syndicated report. Examples are:

• Which market segments are best suited to our products?
• What is the potential market for our products?
• Who are the market leaders and why?
• What are the most effective sales channels?
• What messaging points will be most effective?
• What are some new markets we should be addressing?

Pelorus Associates has helped many companies with answers to questions like these. Our research is fast, accurate, confidential, and performed at a substantially lower cost than other analyst firms.

White Papers – TMA is one of the most widely published and most widely read authors of White Papers serving the contact center industry. Our papers are well-crafted, thoroughly researched, easy (even fun) to read, and build a solid case for your solution.

Public relations – You may not need a retainer-based public relations firm but find situations where you need a press release, a case study, article for a trade magazine, or narrator for a Webinar. TMA can do this quickly and professionally. Since we know your industry, you won’t have to spend time getting us up to speed on your products.